Top 4 Cryptocurrency Investing Strategies to Try Out

Handy Tips / 15.02.2020

It is not an understatement when seasoned investors and traders in the crypto market say that cryptocurrencies are volatile. As a matter of fact, cryptocurrencies are the most volatile asset class the world of finance has ever seen. It doesn’t help that differences in the base protocol of a cryptocurrency also affect its growth to top it off. This type of inter-asset dependence is unprecedented.

When investing in cryptocurrencies, just like any other asset, it is given that there is no alternative to hands-on research (DYOR). If there is no precedent in investing strategies, how does one ensure a stable income?

The Difference in Perception – Crypto vs. Traditional Assets

Cryptocurrency represents a totally new form of investing mechanism. The high volatility of the market scares both long term traditional investors and new entrants. Many have tried to find patterns and correlations, but the task seems unachievable, given its nascent origins.

When it comes to traditional financial assets like Stocks, Bonds, Debt Instruments, etc., the market has developed dozens of strategies to make the best buck out of one’s investment. Billionaire Warren Buffet is an avid proponent of the Value Investing Strategy. In comparison, Peter Lynch is known to be a Growth Investor. As there are centuries of data to develop on, finding profitable strategies is not that hard.

Although still nascent, investors and traders have a lot they can carry over into the crypto market. Yes, it is volatile, but having an investment strategy will act as a safety net. It is like having an instruction booklet guiding you through the investment process. It will help you discard many potential investments that may perform poorly over time or are not right for the investment goals you are looking to achieve.

Here is our top 4 crypto investing strategies.

Risk Preference Approach

Finding out the risk preference of the investor is more important than any other component. If an investor’s risk preference is low and does not wish to enter a market with unstable and volatile returns, the crypto market is not what they are looking for. Dozens of Financial Institutions have termed the crypto market to be a highly risky venture, and seasoned traders in the market would agree. The returns of the market are unpredictable, to say the least, and not for the light-hearted. Once the risk preference is determined, the investor can look for highly liquid and undervalued tokens the show great potential. Although the risk is high, the potential reward of an exponential increase is high as well.

Portfolio Diversification

One way to balance risk and reward in an investment portfolio is to diversify the assets. Traditionally, Portfolio Diversification has been known to be the most simple and effective strategy. This strategy has many complex iterations, but its root is the simple idea of spreading the portfolio across several assets. Users can invest in various tokens, such as remittance tokens, utility tokens, security tokens, etc. It is a reasonable, hedging mechanism. Diversification can help mitigate the risk and volatility in a portfolio. Although diversification does not ensure a profit or guarantee against loss, it is a stable and trustworthy approach if done right.

Long Term Approach

Long Term Approach is an investment strategy that focuses on capital appreciation. In this strategy, an investor selects a few risky but highly undervalued tokens that show great long-term potential. Long Term Investing has traditionally been one of the best strategies as it does not involve periodical and time-staking effort to keep looking at the market. Investors need to make sure they form a basket of crypto assets that represent huge market potential. In the crypto market, Bitcoin is still considered the king of long-term investment, but dozens still seem lucrative for investment.

Profit In, Cash Out

Short Term traders prefer the Profit in and Cash out approach. It is quite a simple strategy where just one aim is in mind – take in profit and move on. Profit In approach requires traders to not get into favoritism and market bias. The traders should generally refrain from getting into an asset that will have them waiting. If one finds a short-term window where a reasonable profit can be made, they should get in and get out as soon as they reach their set goal. The trader should not wait to see if the asset goes up or down or keeps rising. If a profit is made, no matter how small, it is considered a good trade.


Setting up your investment strategy is like buying a new car. Before one looks at the different models, they need to figure out what style suits them best. And just like cars, there are many styles to choose from when creating an investment strategy. When choosing the right investing strategy, some questions need to be answered first. What is your investment horizon? What returns are you seeking to achieve? What amount of risk are you able to tolerate? What are the funds in this investment to be used for?

As the years pass, the main expectation is that the data grows, and patterns in the crypto market are identifiable. Although it does not fully represent traditional assets, using the market-tested strategies from other instruments can come in handy.

With more data, it will be easier to understand if traditional strategies can be brought forward or new ones need to be developed.

Sudarshan M is a long time crypto-enthusiast. Pulled in by bitcoin early on, it did not take long for Sudarshan to divert all of his academic attention from business studies to blockchain by doing his Masters and eventually pursuing his PhD in the subject.